Thank you for checking out BXFT Fitness Apparel. We specialise in high quality fitness apparel and merchandise for both Men and Ladies sizes XS-2XL. We also offer custom Shirts up to a size 5XL. We are located in North Brisbane, Queensland and currently operate out of BXFT Customs offices. Our apparel and merchandise is available online and we also have a pop up store that circuits the CrossFit Events in Queensland. In 2022 we are one of the Major Sponsors for the Masters League.

My name is Cassie and I am the Founder of BXFT. Below is why I started this amazing brand and my vision for 2022. 


Back in 2015/2016 I was an avid CrossFitter training 4-5 days a week in a CrossFit gym based in North Lakes. I was the Social Co-ordinator, Photographer, Apparel Manager and Social Media Manager for the gym and It was my second family. 

I have always been a curvy girl so even though I was training hard I didn't look like all the girls in the box. I really struggled to buy tights that didn't fall down when doing a running WOD or find tees that were long enough to cover my mum belly. 

After working with one of the members to create some custom shirts for a CrossFit Comp I realised this could be a service I could be offering others. With the need for more appropriate clothing for the plus size gym market and also custom services for comp apparel I created BXFT Fitness Apparel. BXFT Fitness Apparel attended all the local comps and it really started to get a name for itself.​

With the experience I gained running my own apparel business I put it on hold in 2017 and started a career in the Custom Teamwear Industry. I worked with Clubs, Schools, Corporate, Events and Associations in developing custom Teamwear start to finish. During this time I closed BXFT Fitness Apparel as I was working long hours and didn't have time to do both. 

In 2019 I was diagnosed with a condition called Fibromyalgia causing me to be in extreme pain 24/7 and also very fatigued. Managing a Full Time Job and suffering with this condition was very difficult. I had to stop training in a CrossFit gym due to my back injuries and my diagnosis.

At the end of 2019 the business I worked for had to retrench one staff member due to high overhead costs so I volunteered.  The 2 hours travel every day and all the meds I had to take were just not working anymore for me and my family. 

Also in 2019 my son diagnosed with ADHD and Anxiety was having a really hard time at school. At the end of Term 4 I realised that the public school system was not suited to him and looked into different options for schooling. 

The timing was perfect really I could help my son at home and I could start focusing on BXFT Fitness Apparel again which was always my passion. After working in the Custom Teamwear Industry for 3 years it gave me a vision of what my brand could offer others and that was more than just fitness apparel.  I took the skills I developed from my previous role and teamed up with my Dad Peter and BXFT CUSTOM was born.

BXFT Custom offers a range of Apparel and Merchandise solutions for everyone. If you need Corporate Uniforms, Workwear, Fitness Apparel, Marketing Solutions, Sublimated Teamwear, Design Services etc we can help you!!

Coming from a big company that only focus was making the big bucks I wanted to offer services that looked after the small guys too. We don't have a minimum order quantity and we look after everything for you start to finish to make your job easier. 

So we are now in 2022 and we are doing better than ever. I am back training at Worlds Gym North Lakes and my son is thriving doing school from home. BXFT Fitness Apparel has grown its market to anyone in fitness not just CrossFit and our BXFT Custom business is helping more and more customers everyday.

2022 is the year of expanding our product range and getting out to attend more regional and interstate  events to spread our inclusive brand Australian wide.

We are so excited for our little business and the opportunities that lay ahead of us.

​Again thank you for your support.

Cass x